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Maven Collective Marketing

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Author: Erica Hakonson - CEO & Founder

Erica Hakonson, CEO & Founder of Maven Collective Marketing, is a distinguished figure in the world of B2B digital marketing. At the helm of the Marketing Partner for Microsoft Partners, she has led her agency to impressive heights, winning more than 160 awards including the B2B Agency of the Year by PR Daily, the Best Firm to Work with from Good Firms, and Top Digital Strategy & SEO Firm from TechBeheMoth.

Her commitment to women in tech and business has been equally impactful, earning her the Female Entrepreneur of the Year, Silver Award, as well as being published in the Globe & Mail as part of my Globe Career’s Leadership Lab. With a dedicated career in tech, spanning more than 18 years, Erica's leadership and innovative approach have made Maven Collective Marketing a beacon of success in digital marketing.

Outside of the office, Hakonson is an amateur banjo player and outdoor enthusiast spending time in the outdoor capital of Canada with her awesome tiny humans, her heroic husband, and her energetic bird dog.

The Art of the Perfect Title Tag

the art of the perfect title tag - b2b content marketing

Optimize your B2B solutions and services’ content with the perfect title tag. Learn how to convey the message to your audience in the best possible way.

Published May 26, 2016
Categorized as Digital Marketing Tagged Content Marketing, SEM, SEO

Posts pagination

Newer posts Page 1 … Page 21

Recent Posts

  • Reflecting on Pay It Forward 2025 as a B Corp
  • Deep Dive into Microsoft Marketplace
  • 2026 Microsoft Partner Strategy Tips
  • How to Audit Your Organic SEO Performance
  • Getting Started with Microsoft Incentive Programs: A Beginner’s Guide for Partners

Recent Comments

  • Erica Hakonson on The Critical Importance of Sitemaps, Robots.txt and Google Search Console (GSC) for SEO Success
  • Erica Hakonson on The Critical Importance of Sitemaps, Robots.txt and Google Search Console (GSC) for SEO Success
  • Himanshu on The Critical Importance of Sitemaps, Robots.txt and Google Search Console (GSC) for SEO Success
  • Erica Hakonson on COVID-19 SEO Tips: Help Your Audience Find the Information They Need
  • Erica Hakonson on The Ultimate Guide to Hosting a Successful LIVE Webinar or Virtual Event

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