Microsoft SI/SDC (ISV) BUILdS REVENUE & NEW BUSINESS MODEL
Discover how EFOQUS embarked on a transformative journey with Maven Collective® Marketing to Pivot to a Product-Based Organization while Further Building its presence Across the North American Market.
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B2B Marketing Services Clients
WE KEEP GREAT COMPANY
The Leading Marketing Partner for Microsoft Partners
AWARD-WINNING MEASURABLE MARKETING EXPERTISE
EFOQUS commenced its work with Maven Collective® Marketing to position itself as a leader in the North American Microsoft SDC (ISV) market. In addition to a successful strategic shift, the engagement with Maven Collective® has yielded a significant measurable results.
500%
Increase in Total Revenue
352%
Increase in Application Revenue
3326%
Increase in Organic Search Traffic
2243%
Increase in Website Users
Bridging the Gap in Microsoft Partner Marketing Strategy
ESTABLISHING BRAND IN OVERSATURATED MARKETPLACE
Upon new market entry into Vancouver, British Columbia in 2018, the long-standing EFOQUS brand in Denmark was poised to become a leader in the Canadian Microsoft market. EFOQUS needed a marketing partner well-versed in the North American Microsoft ecosystem to communicate its value directly with the Canadian segment.
Enter Maven Collective® Marketing, with its award-winning expertise in Microsoft Partner Marketing, an obvious choice to assist EFOQUS to establish its brand in North America. Over the years, the trusted Microsoft Dynamics 365 Business Central Partner has evolved from a service-first to an app-first business model with the marketing strategy lead by Maven Collective® Marketing.
Tailored Microsoft Partner Marketing Services
THE MAVEN COLLECTIVE® METHOD
EFOQUS solidified its position as a leader in the Microsoft Dynamics 365 space with extensive Partner Marketing Services offered by Maven Collective® Marketing, including:
Website Redesign and Brand Relaunch
Marketing Strategy & Brand Positioning
Microsoft AppSource Marketplace Listing
SEO Blogging/Content Marketing Strategy
Virtual Events/Conferences Production Marketing
Brand Redevelopment & Graphic Design
Craft A Holistic B2B Digital Marketing Strategy
EXCEED YOUR GROWTH GOALS
Working with hundreds of Microsoft Partners globally, Maven Collective® Marketing demonstrates measurable B2B marketing expertise across the Microsoft ecosystem. Maven Collective® Marketing takes a unique approach to working with each Microsoft Partner, helping them evolve to compete and thrive in the oversaturated marketplace of software sameness.
Access the full EFOQUS Case Study to learn more about how EFOQUS’ partnership with Maven Collective® Marketing led to the achievement of a Gold Davey Award.
B2B DESIGN
CLIENT SUCCESS
